Senior Digital Media Performance Strategist

Our client is a top travel technology company seeking a Senior Digital Media Performance Strategist for their Singapore Office to develop marketing strategies and optimize digital media campaigns.

Requirements

• Work closely with clients to develop marketing strategies across all paid media channels
• Identify digital media campaign improvement opportunities and ensure all digital media best practices are being implemented
• Keep track on all market insights for building strategies & campaign scalability
• Work with Sales and Account management to ensure a holistic client management approach across their products and eco-system
• Identify upsell/cross-sell opportunities and pitch new products to existing & new clients
• Work closely with the Analyst & Ad Operations Manager to ensure campaigns are running and continually ensure that campaigns are optimized to achieve client ROI/performance goals
• Monitor online reporting platform and provide regular insights to clients based on campaign results
• Work with graphic designers to manage creative ad development, as well as with the ad operations team to manage contract renewals