Marketing Lead

This Marketing Lead role focuses on managing digital channels and events to generate leads across all service lines. The role involves developing marketing plans, managing marketing agencies, and analyzing campaign data to optimize performance. Additionally, the ideal candidate will collaborate with vendors and identify partnerships within the ISV ecosystem.

Requirements

• Manage digital channels and events to generate leads.
• Develop and execute marketing plans, including creating an advertising budget.
• Manage marketing agencies to achieve marketing plans.
• Analyze data to evaluate campaign success and performance.
• Assist with supply chain logistics.
• Develop and maintain referral partnerships.
• Conduct research on relevant legislation and regulatory bodies.