This Digital Marketing Specialist role focuses on planning, executing, and optimizing digital marketing campaigns across various channels. The ideal candidate will have strong expertise in data-driven strategies, integrated campaigns, and the ability to deliver brand awareness, lead generation, and revenue growth. The role requires collaboration with sales, design, and content teams to ensure effective campaigns.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or related field.
- 3–5 years of proven experience in digital marketing.
- Strong knowledge of SEO, SEM, social media advertising, email marketing, and analytics.
- Hands-on experience with Google Ads, Google Analytics, Meta Ads Manager, HubSpot/Zoho CRM, Mailchimp (or similar).
- Proficiency in WordPress or other CMS platforms.
- Strong analytical mindset and data-driven decision-making.
- Excellent communication, organizational, and multitasking abilities.