Marketing Lead – Digital
AliveCorIndia
Posted February 24, 2026
Full Time
About the Company
AliveCor, Inc. is a leading innovator in mobile cardiac care, leveraging deep learning to provide real-time, AI-powered ECG analysis. Their flagship product, the FDA-cleared KardiaMobile 6L, delivers instant, clinically validated detection of atrial fibrillation, bradycardia, tachycardia, and other arrhythmias directly from a smartphone. In addition to consumer devices, AliveCor offers an enterprise platform that enables clinicians and healthcare providers to monitor patients remotely, integrate seamlessly with electronic health records, and manage cardiac conditions with advanced analytics. The company distinguishes itself through rigorous data security—ISO 27001, SOC 2 Type 2, and HIPAA compliance—ensuring that patients and providers can trust its AI-driven solutions for safe, accurate cardiac monitoring.
Job Description
AliveCor, a global leader in personal ECG technology and AI-focused heart care, is hiring a Marketing Lead – Digital for its India office. The successful candidate will be responsible for end-to-end digital strategy and execution for AliveCor India, driving device sales and subscriptions for the Consumer (B2C) business and generating high-intent leads and brand authority for the Enterprise (B2B) business.
Requirements
- 6–10 years of experience in Digital Marketing, preferably in MedTech, HealthTech, Pharma, or Premium Consumer Electronics
- MBA in Marketing or a related field
- E-commerce Mastery: Proven track record of managing high-volume Amazon/Marketplace accounts and D2C platforms (Shopify)
- Technical Stack: Proficiency in Google Analytics 4 (GA4), Meta Business Suite, CRM tools (Salesforce), and Project Management software
Benefits
- Hybrid working model
- Flexible and generous vacation policy
- Maternity / Paternity Leave/ Adoption/ Commissioning leave
- Generous Medical Benefits Above market family floater medical insurance coverage including both parents
- Metro connectivity from office
- Complimentary lunch is provided in the office
