Brand Protection Manager (EMEA)
Alo YogaLondon, England, United Kingdom
Posted October 15, 2025
100000 - 130000 USD year
Full Time
About the Company
Alo Yoga is a leading activewear brand that combines cutting-edge technology with sustainable practices to inspire mindful movement and wellness. Offering technologically advanced clothing, clean beauty solutions, and engaging content, Alo aims to bring mind-body wellness to a global audience while protecting the planet through eco-friendly production and non-profit initiatives that promote yoga and mindfulness.
Job Description
Alo is seeking a Brand Protection Manager to support their brand protection strategy and address counterfeit and unauthorized product sales globally. This hybrid role involves developing and implementing data-driven protection strategies, managing relationships with authorities, and serving as a subject matter expert for customer service departments. The ideal candidate will be proactive, collaborative, and possess a strong understanding of intellectual property law.
Requirements
- Execute global Brand Protection Strategy
- Collaborate with legal, manufacturing, and supply teams
- Develop data-driven anti-counterfeiting strategies
- Manage relationships with customs authorities and online marketplaces
- Conduct investigations of third-party marketplace resales
- Represent Alo at IP enforcement meetings
- Develop and deliver training for internal stakeholders
Benefits
- Competitive Salary
- Performance Bonuses
- Long Term Incentives
- Paid Time Off