Sr Lifecycle Marketing, Manager

We're seeking an experienced Sr. Lifecycle Marketing, Manager to drive lifecycle marketing strategy and execution, building email and multi-channel messaging programs that increase renter engagement and retention.

Requirements

• Own email strategy, campaign architecture, and lifecycle journeys
• Design and execute sophisticated A/B and multivariate tests across email, push notifications, and emerging channels
• Synthesize campaign and performance data into clear, actionable insights
• Maintain and optimize email as a core channel
• Develop audience segments and personalization approaches in collaboration with product and data teams
• Drive strategic expansion of push and SMS as distinct, high-impact channels
• Manage and mentor lifecycle associate on the team
• Build strong partnerships with product, analytics, brand, and engineering teams
• Continuously improve processes and operations

Benefits

• Paid time off
• Health insurance
• Equity