Growth Manager (Apps)

Aperture is seeking a Growth Manager (Apps) to drive high-performance user acquisition for mobile products within a growth squad. This role involves planning and executing multi-channel campaigns, optimizing funnel designs, and leveraging data to drive scalable growth across iOS and Android. The role is an evolution into a Growth Lead position, shaping acquisition and monetisation strategy.

Requirements

• Proven success running app acquisition campaigns with measurable impact on installs, trials, and subscriptions.
• Deep understanding of SKAN, MMPs (AppsFlyer, Adjust, Singular), and the evolving attribution landscape.
• Strong grasp of web-to-app funnel design, store conversion levers, onboarding flows, and payback modelling.
• Ability to balance probabilistic and deterministic attribution strategies and apply ADC/AEM insights effectively.
• Hands-on creative testing experience - writing, briefing, and scaling high-performing ads.
• Clear communicator who can translate data into confident strategic recommendations.