Principal Product Marketing Manager
ApplecartNew York, New York, United States
Posted October 23, 2025
180000 - 230000 USD year
Full Time
About the Company
Applecart is a strategic communications consultancy advising C-suites of leading organizations across various industries. Their platform helps executives amplify valuable content to critical decision-makers through multiple channels. Specializing in public affairs, corporate communications, investor relations, employee relations, and brand marketing, Applecart offers a comprehensive solution for effective communication strategies.
Job Description
Applecart is seeking a Principal Product Marketing Manager to build a strategic product marketing function. This role is a leadership opportunity to transform from a tactical role into a strategic leadership position, focusing on delivering content and influence to key decision-makers in the technology sector. The position requires expertise in B2B software marketing and a track record of scaling a product marketing function within a technology company.
Requirements
- 8+ years of experience in a product marketing role, preferably within a B2B software environment.
- Bachelor’s in marketing, business, or related field (MBA is a plus).
- Experience with ‘do-it-all’ attitude.
- Experience with B2B software.
- Experience with cross-functional collaboration.
- Strong communication and analytical skills.
Benefits
- Three components: base salary, annual cash bonus, and equity compensation.
