Join us as we work to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all. We are looking for a Director of Payer Marketing to join the Customer Marketing team within our Marketing division here at athenahealth.
Requirements
- 8+ years of healthcare marketing experience
- 5+ years in the health plan / payer industry
- Bachelor’s degree in Marketing, or a related field; Master’s degree preferred
- Deep understanding of payer business models, operations, quality/risk programs, interoperability, analytics, and member experience functions
- Demonstrated success building buyer-centric personas, messaging, and campaigns for complex B2B audiences
- Strong experience collaborating with product, sales, and demand gen teams in a matrixed environment
- Track record of leading integrated marketing programs that drive measurable awareness and pipeline growth
- Excellent written and oral communication, storytelling, and executive presentation skills
Benefits
- Health and financial benefits
- Commuter support
- Employee assistance programs
- Tuition assistance
- Employee resource groups
- Collaborative workspaces
- Flexibility
- Digital collaboration tools
- Better work-life balance