Manager - Digital Marketing (New Recordings)

At BMG, we're looking for a Manager - Digital Marketing to curate and execute holistic digital marketing campaigns for a diverse range of artists and projects. The ideal candidate will have 3-5 years of experience in digital marketing, preferably in the music industry, and a strong interest in AI, new tech, and innovation.

Requirements

• Develop and implement comprehensive digital marketing strategies to grow and engage artist audiences.
• Manage social media, content planning, digital platform partnerships, and creator collaborations across all key channels.
• Analyse audience and performance data to inform strategy and provide actionable insights.
• Drive artist database growth and execute CRM strategies, including email marketing and community building.
• Champion innovation by integrating AI, new technologies, and emerging digital trends into marketing campaigns.
• Collaborate with Marketing Operations to manage and optimise paid advertising campaigns.
• Build and maintain strong relationships with artists, managers, internal teams, and digital partners.
• Represent the BMG Frontline digital marketing team, building strong relationships with artist managers & community as a source of expertise and knowledge in the field.
• Oversee creative content development, working closely with internal and external content producers and designers.
• Self-edit/design content where necessary with tools available.
• Proactively identify, pitch, and implement innovative marketing opportunities with digital partners.

Benefits

• 25 days pro-rated annual leave, plus 3 days between Christmas & New Year and an extra day for your birthday!
• Flexible working opportunities.
• Subsidised gym membership.
• Private Health Insurance.
• Competitive pension scheme.
• 6 months of fully paid parental leave.
• Annual gig allowance.
• Artist showcases.
• Cycle to work scheme.
• Season Ticket Loan.
• Workplace Nursery Scheme