Head of TikTok Shop

BM Digital is seeking a Head of TikTok Shop to build and lead our TikTok-focused social commerce division. The ideal candidate combines deep expertise in TikTok Shop, creator-driven performance marketing, and creative strategy.

Requirements

• 5+ years in performance marketing, TikTok-first content, or social commerce leadership
• Proven experience scaling TikTok Shop revenue or managing large-scale creator-driven campaigns
• Deep understanding of TikTok culture, formats, trends, storytelling frameworks, and performance mechanics
• Strong ability to lead creative teams and translate insights into high-performing content at scale
• Fluency in data analysis and experimentation, with a track record of hitting strict CAC/ROAS targets
• Ability to build systems, processes, and operational infrastructure for high-volume creative production
• Excellent managerial, strategic, and cross-functional communication skills

Benefits

• Total compensation: $300,000+ per year (base + performance bonuses + equity)