CRM Retention Specialist

We are B2Spin, a company dedicated to delivering the best Free-to-Play Social Casino and gaming experiences. We are looking for a CRM Retention Specialist to bring CRM strategies to life through precise campaign execution, rigorous QA, and close collaboration with cross-functional teams.

Requirements

• Hands-on experience executing CRM or marketing automation campaigns across tools such as Bloomreach, Retool, or similar platforms.
• Strong attention to detail with the ability to follow structured QA processes, naming conventions, and compliance standards.
• A methodical and process-oriented mindset, ensuring consistency, accuracy, and adherence to operational workflows.
• Solid understanding of CRM data fundamentals, including segments, attributes, event triggers, and reward logic.
• Experience working in fast-paced environments, managing multiple tasks and deadlines while proactively flagging risks or blockers.
• Excellent communication skills, able to collaborate effectively with CRM Strategists, Martech, BI, and other cross-functional teams.
• Problem-solving ability, especially when investigating data issues, identifying process gaps, or proposing improvements.
• Ownership and accountability, maintaining accurate records and contributing to operational KPIs.
• A continuous improvement mindset, eager to streamline workflows, suggest automation opportunities, and participate in knowledge-sharing.