Founding Sales Development Representative (SDR)
BusPlannerUnited States
Posted November 20, 2025
Full Time
About the Company
BusPlanner is a leading North American tech company that provides all-in-one transportation management software to K-12 school districts.
Job Description
We're looking for a Founding Sales Development Representative (SDR) to join our fast-growing Sales team and build our outbound engine from scratch. This is a ground-floor opportunity to accelerate BusPlanner's growth in key markets.
Requirements
- Own top-of-funnel pipeline generation through cold calling, emailing, LinkedIn outreach, and creative outbound tactics.
- Qualify inbound and outbound opportunities and partner closely with Account Executives for smooth handoffs.
- Run targeted outbound campaigns to penetrate high-value school districts across the U.S.
- Experiment aggressively to refine messaging, test sequence strategies, and improve conversion.
- Collaborate with Sales leadership on outbound approach, territory strategy, and account prioritization.
- Help shape our sales systems, including CRM structure, Outreach sequences, enrichment workflows, and reporting.
- Represent BusPlanner at conferences to support onsite prospecting and pipeline creation.
Benefits
- Generous Paid Time Off
- 401k Matching
- Tuition Reimbursement
- Relocation Assistance
