The Field Marketing Specialist will lead and execute localized marketing programs to drive demand, support sales and channel teams, and build brand awareness in the Japanese market. The role involves translating regional marketing strategies into Japan-specific campaigns, managing events, partner activities, digital campaigns, localization of content, and measurement of marketing performance.
Requirements
- Japanese citizen or PR
- Bachelor’s degree in Marketing, Business or related field (or equivalent experience)
- 1- 4 years (depending on level) of B2B marketing experience, preferably with field marketing, demand generation or campaign management in Japan
- Native or near-native Japanese language skills (JLPT N1); business-level English (spoken and written) required for working with regional teams
- Demonstrable experience with campaign planning and execution (online & offline), localization of global programs, and event management
- Strong project management skills, attention to detail, and ability to manage multiple priorities in a dynamic environment
- A results-oriented mindset: able to measure outcomes, optimize campaigns, deliver ROI
- Experience working with tools/technologies such as CRM (e.g., Salesforce), marketing automation, analytics, and digital advertising platforms.
- Ability to collaborate cross-functionally with Sales, Marketing, Regional teams, Agencies and Partners
- Experience or strong interest in the Japanese market (customer insights, cultural nuances, language, local partners)
Benefits
- Attractive and competitive salary and package
- A company that continuously spends more than 6% of its revenue in the education of its employees