Senior Analyst, SEM
CMI Media GroupPhiladelphia, Pennsylvania, United States • Cherry Hill Township, New Jersey, United States • New Jersey, United States • Chicago, Illinois, United States
Posted January 4, 2024
Full Time
About the Company
CMI Media Group is a full-service health and pharma media agency offering audience strategy, planning and buying capabilities.
Job Description
Senior Analyst, SEM role at CMI Media Group involves optimizing digital marketing efforts, managing paid search campaigns, analyzing performance data, and providing actionable insights to enhance online visibility and ROI.
Requirements
- 4+ years of experience in managing and optimizing SEM campaigns
- In-depth knowledge of Google Ads, Bing Ads, and other SEM platforms
- Strong analytical skills with proficiency in data analysis tools like Adobe Omniture and Google Analytics as well as bid management tools like Search Ads 360
- Excellent understanding of SEM best practices, search engine algorithms, and industry trends
- Strong communication and collaboration skills
- Passion for working in a fast-growing healthcare media agency
- Google & Microsoft certification a plus
- Contextual, video and/or programmatic experience a plus
- Experience in the pharmaceutical vertical
Benefits
- Join a global, full-service media agency devoted exclusively to strategic healthcare marketing
- Elevate engagement strategies and drive transformative media experiences for healthcare brands
