Creative Group Head-Copy
dentsuShanghai, Shanghai, China
Posted December 9, 2025
Full Time
About the Company
We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.
Job Description
The Creative Group Head-Copy is responsible for conceptualising and realising ideas through language and the written word, and acting as a mentor to junior team members.
Requirements
- Writes narratives, scripts and storyboards, annotations and treatments
- Expresses ideas with clarity; on brand; on message and targeted to audience
- Presents ideas to both the wider internal team and, occasionally, externally to clients with structure and parity
- Comprehends and understands brand continuity, brand guidelines and brand positioning
- Creatively supports the effective use of technology and its applications to solve business problems
- Contributes work to pitches
- Drives, defines and feeds back on: quality of briefs, regular reviews, feedback channels, creative quality and collaboration
- Proactively identifies opportunities for creative work to be performed for clients, with guidance from seniors and directors
- Executes creative concepts together with Art Director at the direction of the creative director