At Didomi, we empower organizations to build trust with their users by enabling transparency and control over their data. We are looking for a talented and motivated Product Marketer to join our North American team.
Requirements
- Market Positioning & Messaging: Develop clear, compelling product positioning and messaging tailored to our North American audience.
- Go-to-Market (GTM) Strategies: Plan and execute GTM strategies for new features and product launches, coordinating efforts across Product, Sales, and Marketing teams.
- Customer Insights: Conduct market research and gather customer feedback to inform product development and marketing strategies.
- Content Creation: Develop marketing materials in collaboration with Marketing teams, including case studies, whitepapers, sales enablement tools, and website content, that highlight the value of our platform.
- Competitive Analysis: Monitor industry trends and analyze competitors to identify opportunities for differentiation.
- Campaign Support: Collaborate with the demand generation team to create campaigns that drive awareness, engagement, and adoption.
- Collaboration with Product Teams: Work closely with Product Managers to ensure alignment between product development and market needs.
- Enablement & Training: Develop and deliver enablement materials and training sessions for internal teams, including Sales and Customer Success, to ensure they can effectively communicate the value of our products.