Digital Advertising (PPC) Strategist

Digital Advertising (PPC) Strategist role at Direct Online Marketing, requiring 5+ years of marketing experience and 3+ years of digital advertising experience. The position involves developing and executing search engine and digital advertising strategies, managing client relationships, and analyzing data to communicate results. The company offers a competitive benefits package and a hybrid work schedule.

Requirements

• Heavy execution and strategic development of Google Ads and other search engine advertising campaigns
• Managing and directing social media, video, shopping, and display advertising campaigns for both lead generation and e-commerce sales
• Designing digital campaigns as part of an overall marketing strategy
• Analyzing data to communicate highlights, opportunities, and next steps
• Competitor and market research

Benefits

• Health insurance
• Dental insurance
• Vision insurance
• Short-term disability coverage
• 401(k) with company match
• Annual profit sharing