VP, Demand Generation
Dodge Construction NetworkUnited States
Posted October 3, 2025
Full Time
About the Company
Dodge Construction Network is a leading provider of insights and opportunities in the commercial construction industry. Through its five trusted solutions—DCC, The Blue Book, Sweets, IMS, and Principia—it connects construction professionals across all stages of the building process, simplifying complexity for both small teams and large enterprises. With over a century of experience, Dodge Construction Network empowers businesses and communities to thrive.
Job Description
Dodge Construction Network is seeking a VP, Demand Generation to lead the strategy and execution of all demand generation initiatives across various channels. This role will focus on driving revenue growth for SMB and Enterprise customer segments, optimizing performance metrics and collaborating with marketing, sales, and business teams. The VP will be responsible for developing a data-driven strategy and optimizing performance using analytics, technology, and a deep understanding of digital marketing.
Requirements
- Define the demand generation strategy aligned to ARR and New Business targets
- Lead the design and execution of integrated, multi-channel campaigns
- Develop and implement an attribution process
- Continuously test, analyze, and refine demand generation tactics
Benefits
- Comprehensive benefits
