Fitt Talent Partners is hiring a Vice President of Marketing for a venture-backed healthtech company. The VP will lead the marketing team, own brand and growth strategy, and drive go-to-market initiatives across DTC and B2B channels.
Requirements
- 10–15+ years in marketing leadership roles, ideally across healthtech, medtech, or high-engagement wellness.
- Experience launching regulated medical devices or premium health hardware in consumer channels.
- Proven track record growing DTC businesses — including performance marketing, retention, subscriptions, and LTV optimization.
- Strong grasp of health claims, compliance, and working with clinical + regulatory teams.
- Sharp storytelling instincts and ability to turn complex science into clear narratives for diverse audiences.
- A data-driven, experiment-minded approach to growth.
- High standards, high integrity, and a mission-driven mindset focused on improving lives.