Web Analytics Tagging Specialist

Web Analytics Tagging Specialist supports Product teams and BI Analysts by defining and documenting web analytics tracking for Google Analytics 4 (GA4).

Requirements

• Review product designs, wireframes, and user flows to identify user interactions that should be tracked.
• Assist in creating analytics tagging documentation for buttons, navigation links, and other clickable elements.
• Work with BI Analysts to understand reporting needs and ensure tagging supports dashboard requirements.
• Follow established GA4 naming conventions and analytics standards when defining events and parameters.
• Support testing and validation of implemented tags to confirm data is being captured correctly.
• Help maintain tagging documentation and contribute to analytics best practices over time.
• Ask questions and seek clarification to ensure accurate tracking requirements.

Benefits

• £/€1,000 learning fund
• Twice-yearly bonus (with part of it guaranteed!)
• Unlimited Holiday
• Pension contribution scheme
• Private healthcare
• Hybrid Working
• Access to thousands of Udemy courses
• Invest via the Company Sharesave Scheme