Vice President (VP), Market Strategy
ForterNew York, New York, United States
Posted October 13, 2025
238000 - 305000 USD year
Full Time
About the Company
Forter is a leading provider of identity intelligence solutions for digital commerce, specializing in fraud prevention, risk management, data analytics, and ecommerce. The Forter Trust Platform offers integrated services to help businesses filter out fraud, enhance customer experiences, and manage payments securely. With a focus on delivering trusted interactions, Forter has supported major brands like Nordstrom and Adobe in processing over $1 trillion in GMV.
Job Description
Forter is seeking a VP of Market Strategy to lead their Product Marketing, Public Relations & Communications, and Creative teams. The role focuses on shaping market perception, defining strategic direction, and ensuring a strong go-to-market organization aligned with customer and prospect priorities. The ideal candidate will have experience within enterprise apparel, accessories, beauty, or retail.
Requirements
- 15+ years of experience in retail and B2B marketing
- Ideal dual experience: Merchant-Side Experience, SaaS Experience
- Track record of developing and executing market strategies with measurable organic pipeline growth
- Cross-functional leadership skills with demonstrated success in partnering with Sales, Product, and Engineering
- Storytelling ability to craft compelling narratives
Benefits
- Competitive salary
- Restricted Stock Units (RSUs)
- Matching 401K Plan
- Comprehensive health insurance
- Home office allowance
- Generous PTO policy
- Half day Fridays
- Hybrid work
