Lifecycle Marketing Lead (They/She/He)
GlovoBarcelona, Catalonia, Spain
Posted October 24, 2025
Full Time
About the Company
Glovo is a leading on-demand delivery platform connecting users with local businesses across Europe, Central Asia, and Africa. Offering services from restaurants to supermarkets, Glovo's core value proposition is providing convenient access to goods and services anytime, anywhere. Founded in 2015 in Barcelona, the company operates through an app-based logistics network that emphasizes efficiency, reliability, and user convenience.
Job Description
Glovo is a rapidly growing multi-category app connecting users with businesses and couriers, operating in over 1500 cities across 23 countries. They are seeking a Lifecycle Marketing Lead to drive customer engagement, activation, and retention strategies, focusing on personalized campaigns across all lifecycle stages. The ideal candidate will have a strong understanding of CRM, data analysis, and stakeholder management.
Requirements
- Extensive experience (4+ years) in lifecycle marketing or CRM
- Extensive experience (4+ years) working closely with analysts and data teams
- Management experience, leading a team of CRM specialists
- Experience with the operational and system side of CRM
- A strategic mindset and problem-solving skills
- A collaborative spirit and strong communication skills
- Hands-on attitude
Benefits
- Equity plan
- Private health insurance
- Food credit
- Transportation discounts
- Gym memberships
- Extra time off
- Online therapy
- Parental leave
- Nursery
- Wellness benefits
- Remote work options
