Senior Data Analyst

GroundTruth is an advertising platform that turns real-world behavior into marketing that drives in-store visits and other real business results. We use observed real-world consumer behavior, including location and purchase data, to create targeted advertising campaigns across all screens, measure how consumers respond, and uncover unique insights to help optimize ongoing and future marketing efforts.

Requirements

• Define proper measurable metrics/variables for analyzing a business problem and provide actionable recommendations
• Own a work stream completely, come up with interesting findings from data on your own
• Identify problems within an area and find solutions to it
• Frame out various hypotheses to solve root cause analysis problem
• Put tested hypothesis together to present a story/analysis to larger group/stakeholders
• Actively work/coordinate with data science/ data engineering to understand best practices used for coding/scripting and implement them within the team
• Actively discuss with different teams (Product, data science) to understand objective/business context of various projects

Benefits

• Parental leave
• Flexible Time Offs
• In Office Daily Catered Breakfast, Lunch, Snacks and Beverages
• Health cover for any hospitalization
• Tele-med for free doctor consultation, discounts on health checkups and medicines
• Wellness/Gym Reimbursement
• Pet Expense Reimbursement
• Childcare Expenses and reimbursements
• Employee referral program
• Education reimbursement program
• Skill development program
• Cell phone reimbursement (Mobile Subsidy program). Internet reimbursement/Postpaid cell phone bill/or both.
• Birthday treat reimbursement
• Employee Provident Fund Scheme offering different tax saving options such as Voluntary Provident Fund and employee and employer contribution up to 12% Basic
• Creche reimbursement
• Co-working space reimbursement
• National Pension System employer match
• Meal card for tax benefit
• Special benefits on salary account