Product Marketing Manager

We are looking for a Product Marketing Manager to join our team at Guardsquare. As a critical role in our growth, you will play a key part in shaping how our technology and expertise are understood in the market. You will develop and execute a content strategy that educates the market on mobile app security threats, best practices, and our differentiated approach.

Requirements

• Own and evolve Guardsquare core messaging and positioning for mobile application developers and security professionals.
• Develop and execute a content strategy that educates the market on mobile app security threats, best practices, and Guardsquares differentiated approach.
• Create high-quality long-form and short-form content including blogs, whitepapers, webinars, technical explainers, and all supporting assets.
• Translate complex product capabilities and market problems into clear, value-driven stories that resonate with technical and security-minded audiences.
• Work with the extended GTM team to create messaging and content required for demand generation and awareness campaigns.
• Develop sales collateral focused on the different stages of the buyer’s journey including sales plays and required content to support customer and industry focused campaigns.
• Partner closely with Product Management to deeply understand product capabilities and roadmap themes, and turn that insight into market-ready content.
• Effectively communicate internally relevant insights and key takeaways of industry news, events, analyst reports and social media activity.
• Monitor industry trends, analyst research, and competitive narratives, and synthesize insights for internal and external audiences.

Benefits

• Full time job with a competitive salary package
• Tools & flexibility to develop yourself successfully
• International environment with motivated & open colleagues
• Hybrid work policy for excellent work-life balance