GWM Brasil, a subsidiary of China’s largest private automaker, is investing over R$10 billion to usher in a new era of automotive manufacturing in Brazil. The company will build a state‑of‑the‑art plant in Iracemápolis, SP, with a projected annual capacity of 50 000 vehicles by 2028, positioning Brazil as a hub for exporting hybrid SUVs and electric cars to the Latin American market. Leveraging GWM’s 24‑year global leadership in medium‑size pickup trucks and 11‑year dominance of the midsize SUV segment in China, the Brazilian operation will focus on high‑quality, fuel‑efficient vehicles that meet both local and regional demands. With a heritage of more than 5 million SUVs and 2 million pickups sold worldwide, 70 000 employees, and ten R&D centers, GWM Brasil combines deep engineering expertise with a commitment to sustainable mobility.
Responsible for planning production based on sales demands, factory capacity, human resources, and availability of parts. Manages departments such as Production, Maintenance, Quality, and Administration/Human Resources, optimizing production systems to ensure efficiency, operational stability, and delivery of results.
GWM Brasil, a subsidiary of China’s largest private automaker, is investing over R$10 billion to usher in a new era of automotive manufacturing in Brazil. The company will build a state‑of‑the‑art plant in Iracemápolis, SP, with a projected annual capacity of 50 000 vehicles by 2028, positioning Brazil as a hub for exporting hybrid SUVs and electric cars to the Latin American market. Leveraging GWM’s 24‑year global leadership in medium‑size pickup trucks and 11‑year dominance of the midsize SUV segment in China, the Brazilian operation will focus on high‑quality, fuel‑efficient vehicles that meet both local and regional demands. With a heritage of more than 5 million SUVs and 2 million pickups sold worldwide, 70 000 employees, and ten R&D centers, GWM Brasil combines deep engineering expertise with a commitment to sustainable mobility.
GWM Brasil