UGC & Creator Strategist
Hey HarperLisbon, Portugal
Posted March 8, 2025
Full Time
About the Company
Hey Harper is a jewelry brand founded in 2018 with a mission to make everyone feel confident in their second skin. The company offers a wide range of waterproof accessories including necklaces, earrings, rings, bracelets, and anklets that maintain color even after swimming or showering. Hey Harper has expanded its reach to over 100 countries and is dedicated to providing high-quality, affordable jewelry options.
Job Description
The UGC & Creator Strategist transforms Hey Harper's commercial and marketing calendar into a clear, creative, and scalable UGC plan. The role owns the strategy and creative direction of UGC, including what content is needed, why, and how it will be used across paid, social, PDP, and owned channels.
Requirements
- Minimum 2 years of experience in a similar role in fast-paced DTC, fashion, or e-commerce environments
- Ability to translate commercial + marketing calendars into a clear UGC strategy
- Strong creative strategist who thinks in hooks, angles, and formats
- Deep understanding of UGC, creators, and platform-native content
- Understands performance-driven creative (even if not running ads)
- Strong communication skills: clear, direct, concise
- Systems-minded; builds workflows, templates, and processes for scale
- Delegates effectively and uses an intern as an extension of the role
- Comfortable owning organic social posting rhythms + basic community oversight
- Can balance creative intuition with commercial intent
- Operates strategically: not an ops coordinator, not a content producer
Benefits
- Paid time off
- Retirement plan
- 401k matching
