Manager, Strategy & Analytics
InfluentialCamden, New Jersey, United States
Posted October 9, 2025
100000 - 115000 USD year
Full Time
About the Company
Influential is a global leader in influencer marketing, founded in 2013. The company specializes in digital media and social media services, using advanced AI and human intelligence to match audiences with influencers for measurable brand outcomes. Influential's commitment to brand safety and inclusion makes it a trusted partner of over 60% of Fortune 500 brands.
Job Description
Influential is seeking a Manager, Strategy & Analytics to drive integrated influencer marketing initiatives and client growth. The role involves aligning client goals with influencer marketing strategies, optimizing campaign performance, and providing insightful data-driven recommendations. The company connects clients with a network of over 3 Million social media influencers and is a leader in the influencer marketing space.
Requirements
- Bachelor’s degree or equivalent experience
- 5+ years agency experience in omnichannel marketing, influencer marketing, media buying/planning, or strategy/analytics
- Experience in-house or at an agency working on digital marketing, influencer and/or social media for CPG brands
- Strong presentation and communication skills
- Proficiency in Microsoft Excel and Google Suite
- 2-3+ years of experience with influencer marketing platforms (e.g., Traackr, Sprout Social/Tagger, Radius, etc.)
Benefits
- Competitive compensation
- Flexible time off
- Comprehensive medical, dental & vision insurance
- 401(k) matching