Paid Marketing Manager role at Inspira Education Group, responsible for shaping and executing performance marketing strategies to drive client acquisition and revenue goals. The role requires strong analytical abilities, data-driven mindset, and hands-on execution across paid media and website performance.
Requirements
- 4–5+ years of experience in performance marketing or paid media roles
- Solid understanding of paid search and paid social, with familiarity across additional digital channels and their best practices
- Hands-on experience with key advertising platforms (e.g., Google Ads, Meta Ads, LinkedIn Ads, etc.)
- Strong analytical skills and comfort making data-driven decisions tied to CAC and ROAS goals
- Familiarity with marketing automation and attribution tools
- Experience with web analytics tools (e.g., Google Analytics) and comfort extracting and interpreting data
- Strong organizational and project management skills, with the ability to manage multiple campaigns at once
- Clear and effective communication skills, including the ability to present insights simply
Benefits
- 100% coverage of health, vision, and dental benefits
- Flexible Paid-time Off
- Learning and Development Budget
- Retirement Savings Plans - 401k with matching