Digital Marketing Manager

The Digital Marketing Manager is responsible for lead generation, marketing communication, creative development, and campaign management, with a focus on minimizing marketing expenses and analyzing digital data.

Requirements

• Expert in lead generation and monitoring of pre sales team
• Specialization in Marketing communication, creative development and campaign management
• Rich experience in advertising & communications, events and alliances
• In-depth understanding of media ATL / BTL media mix, media planning
• Understanding of fusion marketing across spectrum of offline and online channels
• Analysis of digital data to draw key recommendations around website optimization
• Conduct social media audits to ensure best practices are being used
• Maintain digital dashboard of several different accounts
• Coordinate with sales team to create marketing campaigns
• Monitor key online marketing metrics to track success
• Create and maintain online listings across e-commerce platforms