Account Executive, Planning

M+C Saatchi Performance is seeking a highly motivated and talented Account Executive to join our Planning Team. As a Media Executive, you will play a critical role in developing and executing media strategies that drive client success.

Requirements

• Collaborate with account managers and clients to understand campaign objectives and KPIs.
• Conduct research and analysis to identify target audiences, market trends, and competitor insights.
• Assist in developing comprehensive media plans and strategies to achieve client goals.
• Recommend media channels and tactics, including but not limited to display, paid search, social media, and programmatic advertising.
• Create and manage media budgets, ensuring efficient allocation of resources.
• Collaborate with creative teams to ensure that ad creatives are aligned with media strategies.
• Execute and optimize media campaigns across various platforms.
• Monitor and analyze campaign performance, providing regular reports and insights to clients.
• Stay up-to-date with industry trends, tools, and technologies to continually improve campaign effectiveness.
• Build and maintain strong relationships with media vendors and partners.
• Provide exceptional client service by responding to client inquiries and addressing concerns in a timely manner.
• Ensure all campaigns comply with industry best practices and regulations.