Product Marketing Specialist
MindvalleyMalaysia • United Kingdom
Posted July 29, 2025
Full Time
About the Company
Mindvalley is an edtech company that curates and publishes transformative content from leading authors in personal growth, wellbeing, spirituality, productivity, and mindfulness. It delivers this content through a suite of digital platforms—including online academies, mobile apps, and live events—while leveraging cutting‑edge learning technology to create engaging, supportive communities. The company’s distinctive approach blends high‑quality education with culture‑hacking and personal transformation tools, offering an alternative curriculum that empowers users to lead extraordinary lives. Mindvalley’s long‑term vision is to launch a unified school that reaches a billion people at every stage of life, making holistic learning accessible worldwide.
Job Description
Product Marketing Specialist role involves developing and executing marketing strategies for mastery programs, creating personalized marketing campaigns, and collaborating with cross-functional teams. The role requires proficiency in product marketing, content development, and campaign management, as well as strong communication and data-driven decision-making skills.
Requirements
- Develop and execute marketing strategies for mastery programs
- Collaborate with content creators to develop certification-specific content
- Plan and execute marketing campaigns across multiple channels
- Utilize analytics tools to track campaign performance
- Extract actionable insights from data to optimize campaign performance
- Monitor customer feedback and sentiment related to mastery programs
