MoneyLion is a leader in financial technology powering the next generation of personalized products and content. As a Sr. Lifecycle Manager, you will lead a cross-functional team to build lifecycle experiences for new products that MoneyLion brings to market, with a focus on driving acquisition, conversion, and retention.
Requirements
- 5-8 years experience developing end-to-end lifecycle campaigns, from conceptualization to measurement
- Experience driving channel strategy to support new products
- Experience assessing opportunities and optimizing across the member funnel
- Shown success in working with cross-functional teams to complete shared goals that are based on data-informed hypotheses and ambitious experiments
- The ability to interpret data, ask the right questions, analyze campaign results and find opportunities to improve and optimize performance going forward, communicating those insights and plans to partners
- Experience with key marketing platforms (Iterable, Amplitude, Segment Engage, AI tools)
- Strong self-starter who is adaptable and thinks critically to develop creative solutions with limited resources
- Experience managing teams a plus
Benefits
- Competitive salary packages
- Comprehensive medical, dental, vision and life insurance benefits
- Wellness perks
- Paid parental leave
- Generous Paid Time Off
- Learning and Development resources
- Flexible working hours
- 401(k) match