Marketing Lead responsible for user acquisition growth in the Hong Kong region, translating market strategic objectives into concrete marketing plans, and collaborating with front-end market, R&D, and design teams.
Requirements
- 7+ years of experience in user growth
- Knowledge of the financial industry, especially in high-net-worth client wealth management, asset management, or banking
- Familiarity with user acquisition channels and traffic characteristics in Mainland China and Hong Kong
- Proficiency in data analysis and decision-making based on experiments and data