Media Data and Analytical Lead
Nativ Global Holding Private LimitedKarachi Division, Sindh, Pakistan
Posted October 9, 2025
Full Time
About the Company
Nativ Global Holding Private Limited is a diversified conglomerate with a legacy of nearly two decades. The company comprises five entities: two full-service advertising agencies—Starcrest Communications and Next Step Worldwide—and three platform resellers—Dial Zero, Spacebar Pakistan, and DoubleTap. With over 100 employees across the APAC and MENA regions, Nativ Global offers comprehensive marketing solutions, distinguishing itself through its integrated service offerings and regional expertise.
Job Description
This Media Data and Analytical Lead role focuses on managing data analysis and performance measurement for marketing campaigns. The role involves leveraging data visualization, advanced analytics, and research methodologies using tools like Power BI and Python, to deliver actionable insights for optimal media strategies.
Requirements
- Lead the design and implementation of data-driven measurement frameworks for marketing campaigns.
- Analyze media performance metrics to provide actionable insights and recommendations.
- Develop interactive dashboards and reports using Power BI/Python and other visualization tools.
- Apply advanced analytics and statistical modeling techniques using Python and related tools.
- Conduct deep-dive analyses to uncover trends, patterns, and opportunities.
- Stay updated on emerging analytics technologies and best practices.
- Train and mentor junior analysts.
