Website Technologies Manager

The Website Technologies Manager oversees the functionality, performance and optimization of Northwest Nazarene University’s primary website and related digital platforms. This role ensures an excellent user experience through effective content organization, search engine optimization and integration with marketing systems.

Requirements

• Manage the University’s WordPress website, ensuring functionality, accessibility, security and performance
• Maintain website content architecture, page hierarchy and navigation for usability and SEO best practices
• Conduct keyword research and implement SEO strategies to improve search rankings and visibility
• Manage SEM campaigns, monitor performance and adjust for optimal ROI
• Develop, build and maintain marketing landing pages to support digital campaigns and lead generation
• Set up and maintain lead-conversion tracking across multiple platforms, including Google Analytics, Tag Manager and Slate integrations
• Generate and interpret website analytics and campaign performance reports, providing actionable insights to improve outcomes
• Monitor user behavior and engagement patterns to recommend UI/UX improvements that enhance conversion and experience
• Conduct competitor analysis to benchmark performance and identify opportunities for digital growth
• Serve as a Slate CRM Super User, supporting lead tracking, form integrations and data quality between web and enrollment systems
• Manage relationships with external technology and web-related partners
• Collaborate with the Marketing & Communications team to ensure the website aligns with brand and communication goals
• Serve as backup support for other digital technologies within the department
• Perform other duties as assigned

Benefits

• Health insurance for employee and family
• Life and disability insurance
• Flexible & health spending plan
• Tuition benefits
• Annual & sick leave
• Opportunities for professional development
• Retirement program