Specialist, Digital PR

NP Digital is a global award-winning performance marketing agency seeking a Digital PR Specialist to join its London team. The role involves delivering creative and high-impact Digital PR campaigns for global brands across various industries, collaborating closely with the Digital PR and SEO teams, and securing coverage in top-tier publications. The ideal candidate has 3+ years' experience in Digital PR, excellent written and verbal communication skills, and a strong media relations network.

Requirements

• 3+ Years' proven experience in Digital PR, with a portfolio of successful backlinks and placements in top-tier publications
• Confident in using PR and SEO tools such as Response Source, Muck Rack, HARO, Cision, BuzzStream, Ahrefs, or Semrush
• Understanding of how Digital PR contributes to SEO performance and brand growth
• Excellent written and verbal communication skills, with a flair for storytelling and content ideation
• Solid media relations skills with an established network of journalist contacts (UK and/or international)
• Ability to manage multiple campaigns and priorities simultaneously, with great attention to detail
• Experience with data-driven campaigns, survey creation, and turning insights into compelling stories
• Creative thinker with the ability to pitch original campaign ideas
• Strong analytical mindset and ability to interpret data and draw insights
• Proactive, self-motivated, and highly organised
• Comfortable presenting ideas and results to internal stakeholders and clients