Amazon Brand Manager (Party & Craft Brands)

Petra Brands, a dynamic consumer products company, is seeking a Brand Manager to lead and scale their House of Party brand on Amazon. This role focuses on driving growth, optimizing brand presence, and delivering exceptional customer experiences. The Brand Manager will collaborate with cross-functional teams to launch innovative products, enhance brand visibility, and drive conversion.

Requirements

• Develop and implement growth strategies for Petra’s Party & Craft brands on Amazon.
• Oversee day-to-day brand operations, including product listings, pricing strategies, promotions, and customer engagement initiatives.
• Collaborate with product development and creative teams to launch innovative and trend-driven products.
• Plan and execute marketing campaigns and seasonal event strategies to drive visibility and conversion.
• Analyze performance metrics to identify growth opportunities, optimize campaigns, and improve profitability.
• Conduct competitive analysis to monitor trends, pricing, and positioning in the Party & Craft category.
• Ensure all product listings and brand content adhere to Amazon’s best practices and guidelines.
• Stay updated with Amazon’s evolving tools, algorithms, and policy changes.

Benefits

• A chance to work with the exciting Party & Craft brands in a rapidly growing global company.
• An opportunity to express creativity and innovation through product and brand storytelling.
• Career growth and professional development support.
• Competitive compensation with performance-based bonuses.
• A collaborative and supportive workplace culture that celebrates creativity.