Audience Acquisition Manager

PlatformQ Health is seeking an Audience Acquisition Manager to develop and execute strategies to attract and engage new audiences through various marketing channels. The ideal candidate is a data-driven and creative professional with a strong understanding of audience acquisition and digital marketing.

Requirements

• Develop and execute audience acquisition strategies to grow our database of potential learners
• Identify target audiences and create customer personas to guide marketing efforts
• Collaborate with audience engagement, marketing communications and sales teams to create and implement campaigns
• Conduct market research to understand audience demographics, behaviors, and preferences
• Utilize various marketing channels such as email, social media, SEO, paid advertising, and content marketing
• Analyze audience data and engagement metrics to track the success of audience acquisition efforts
• Monitor industry trends and competitor strategies to stay ahead of the curve
• Stay up-to-date with emerging technologies and marketing tactics for audience acquisition

Benefits

• Paid Time Off
• 401k Matching
• Retirement Plan
• Health Insurance
• Dental Insurance
• Vision Insurance