VP Marketing

Ripjar is looking for a strategic and hands-on Vice President of Marketing to lead and scale our global marketing strategy, shaping our brand, driving demand, and delivering measurable growth across all channels.

Requirements

• Develop and execute a comprehensive global marketing strategy, ensuring alignment with business objectives and regional market dynamics.
• Drive operational excellence by developing and executing strategies to optimise the full marketing funnel, from awareness to acquisition.
• Implement performance-driven, data-backed marketing campaigns that align with sales goals, leveraging SEO, content marketing, paid media, account-based marketing (ABM), and marketing automation.
• Lead the strategic adoption and integration of AI across marketing strategy, campaign planning, and execution to improve targeting, personalization, content generation, performance analytics, and overall marketing efficiency.
• Elevate the company's brand as an industry leader by driving messaging, PR, analyst relations, and executive thought leadership initiatives.
• Work closely with sales leadership to create a seamless marketing-to-sales handoff, ensuring alignment on ICP (Ideal Customer Profile), lead quality, and sales enablement strategies.

Benefits

• Competitive base salary DOE
• 25 days annual leave + birthdays off, rising to 30 days after 5 years of service & Christmas shutdown.
• Fully remote working
• 35 hour working week
• Flexible working hours.
• Private Family Healthcare
• Life Assurance
• Pension salary sacrifice
• Employee Assistance Programme
• Company contributions to your pension
• Enhanced maternity/paternity pay
• The latest tech including a top of the range MacBook Pro
• Well-stocked pantry with food, snacks and drinks