Rainmaker: Digital Media Strategist
ShopriteXSouth Africa
Posted September 17, 2025
Full Time
About the Company
Our Group and all its operating companies is committed to creating, embracing, and preserving a diverse workplace that values the unique talents, perspectives, backgrounds, and abilities that enrich our organisation.
Job Description
We're looking for a Digital Media Strategist to join our team and drive client's marketing goals through digital media. The role involves developing plans to drive client's marketing goals, collaborating with various teams, and managing client relationships.
Requirements
- Degree or Diploma in Marketing, Media or related
- +5 years' experience in performance marketing campaign planning
- Experience with ROI and/or CPA optimization techniques
- Experience with consumer research and customer analytics
- Experience with audience targeting, dynamic creative optimization (DCO), conversion rate optimization and AB testing
- Experience with performance-based platforms and working with large data sets via data structuring and visualization tools
- Experience with marketing technology vendors such as Google, Meta and TikTok
- Proficiency in MS Office with advanced PPT and Excel skills
- Experience with eCommerce marketing strategies and tactics
- Experience in a retail omnichannel environment
Benefits
- Diversity and inclusion
- Employment equity
- Commitment to creating a diverse workplace
