Director of Performance Marketing
StioSalt Lake City, Utah, United States
Posted September 22, 2025
110000 - 150000 USD year
Full Time
About the Company
At Stio, we create gear that embodies the true essence of mountain life from our hometown of Jackson, Wyoming. Our elevated, responsibly designed styles range from the epic to the everyday and are inspired by an ecosystem that blends natural connection and active balance. We are rooted at the base of the Tetons so we can see mountains, access trailheads and hear spring creeks daily to feed our souls and keep us grounded. This shared mindset of nature, access and balance resonates far beyond our peaks and valley, directly to your mountain life community across distance, geography and topography. For Career and Internship Opportunities, visit stio.com/careers
Job Description
Stio is seeking a Director of Performance Marketing to lead the growth, performance, and optimization of their performance marketing channels. This role involves driving customer acquisition, increasing customer retention, and revenue generation through channels like paid social, influencer marketing, and Google Analytics, as well as ensuring alignment with overall business goals. The role requires strong leadership, analytical skills, and data-driven decision-making to optimize channel performance and improve LTV.
Requirements
- Bachelor’s degree or greater
- 7+ years in performance marketing management
- 4+ years of overseeing a team and developing direct reports
- 2+ years of outdoor industry experience preferred
- 2+ years of clothing and apparel management preferred
Benefits
- Competitive compensation
- Inclusive
- 401k with match
- Generous paid time off
- Employee Assistance Program