Content Marketing Executive (Based in Singapore)
Welovesupermom Pte LtdSingapore, Singapore • Malaysia • Indonesia
Posted October 3, 2025
Full Time
About the Company
Supermom Business is an AI-driven data powerhouse that brings mission-centric brands into the hearts and wallets of discerning parents in Southeast Asia. Connecting brands to what consumers want when they want it, Supermom helps win minds and market shares with extraordinary speed. Our pillars of solutions help brands and businesses achieve various business objectives by connecting them with millions of parents. Whether your business objective is to influence parents' decisions, activate experience and talkability for your brand, become a priority in parents' purchase journey, or establish your brand as an expert within the wider industry—we are your partner of choice in helping millions of families in Southeast Asia live better and smarter
Job Description
Supermom is seeking a Content Marketing Executive to craft and manage content that strengthens their brand voice across Southeast Asia, specifically targeting parents in Singapore, Malaysia, and Indonesia. The role involves content strategy, content production, cross-team collaboration, and data-driven optimization to drive engagement and support product, growth, and community initiatives. This is a hands-on position focusing on a community-first approach.
Requirements
- Support the B2C Marketing Manager in building an integrated content strategy.
- Write and edit compelling copy for campaigns, social media, blog posts, newsletters, and WhatsApp broadcasts.
- Produce short-form video content for social and community channels.
- Curate and adapt user-generated content.
- Track content performance and recommend improvements.
Benefits
- Regional exposure across three of Southeast Asia’s most dynamic markets
- Passionate team driving innovation in the parenting space