Paid Social Strategist

TechnologyAdvice is a remote-first company that prides itself on helping B2B tech buyers manage the complexity and risk of the buying process. We are seeking a Paid Social Strategist to lead critical aspects of strategic planning and campaign launches for our paid social advertising.

Requirements

• 4–5 years of experience planning, building, and managing performance-driven paid social campaigns across Meta (Facebook) Ads and LinkedIn Ads, ideally with larger monthly budgets.
• Meta Certified Digital Marketing Associate (or other relevant Meta professional certification).
• Deep knowledge of paid social campaign structures, including campaigns, ad sets, targeting, bidding strategies, and ad creative.
• Proven ability to design and execute test strategies informed by performance data, seasonal trends, and competitive insights.
• 3+ years running B2B paid social campaigns with longer sales cycles, high-consideration offers, and multi-touch buyer journeys.
• Strong understanding of paid social metrics and ability to translate results into actionable recommendations for both technical and non-technical stakeholders.
• Skilled collaborator, experienced working with cross-functional teams including Creative, Ad Ops, Product, and Client Services.
• Highly organized, able to manage multiple campaigns simultaneously in a fast-paced, results-driven environment.
• Driven by both technical precision and creative problem-solving, with curiosity to test new tools, platforms, and strategies.

Benefits

• Career Growth
• Flex Fridays
• Remote-First Culture
• Flexible PTO
• Health Coverage
• Insurance Protection
• 401K with Match
• Paid Parental Leave
• Wellness Perks
• Pet Insurance
• Speaker Series Bonus
• Book Reimbursement
• Bucket List Benefit
• In-Office Perks