Product Marketing Consultant

We are seeking a dynamic and experienced Product Marketing Consultant to drive the market success of our products. This role is crucial for developing and executing strategic marketing initiatives, ensuring our solutions resonate with target audiences and achieve strong market penetration.

Requirements

• Develop and execute product marketing strategies including positioning, messaging, and go-to-market plans to drive brand awareness, demand generation, and market share.
• Conduct competitor and market analysis to identify opportunities, threats, and differentiation strategies for products and partnerships.
• Lead cross-functional collaboration with product, sales, and communications teams to ensure alignment on campaigns, launches, and customer lifecycle initiatives.
• Manage customer engagement activities such as presentations, workshops, and feedback sessions to strengthen relationships and gather insights for retention and growth.
• Plan and oversee marketing operations including campaign timelines, budgets, documentation, and performance reporting for continuous improvement.

Benefits

• Flexible vacation
• Two company-wide Mental Health Days off
• Access to the Headspace app
• Retirement savings
• Tuition reimbursement
• Employee incentive programs
• Resources for mental, physical, and financial wellbeing