Premium Seating (Hospitality) Strategy & Sales Director
Two CirclesLondon, England, United Kingdom
Posted October 24, 2025
Full Time
About the Company
Two Circles grows audiences and revenues for the world’s leading sports and entertainment organizations by knowing fans best. From 13 international offices (Amsterdam, Bern, Cologne, Kansas City, London, Los Angeles, Melbourne, Miami, New York, Paris, Riga, Stockholm and Vancouver), Two Circles manages billions of fan data interactions on behalf of over 950 clients around the globe, with more insight into fan behaviour and desire than any other organization. The business uses this data to grow the volume and value of fan relationships across all channels, to increase revenue across media rights, sponsorship, retail and licensing and ticketing. Two Circles works with organizations across the world of sport and entertainment, including the NFL, Premier League, Wimbledon, World Rugby, EA SPORTS and UEFA.
Job Description
Two Circles is seeking a Strategic Seating & Sales Director to lead the growth of their Premium Experience Strategy & Sales capability. The role involves leading a high-performing team, sourcing new global partnerships, and delivering world-class premium customer experiences in sports, entertainment, and hospitality. The company focuses on understanding fans to influence their spending and is seeking a commercially savvy leader with a data-driven approach.
Requirements
- Proven experience leading B2B and B2C premium or hospitality sales in sport, entertainment, or luxury experiences.
- Record of delivering revenue growth, margin optimisation, and long-term client value.
- Experience managing and developing high-performing commercial teams.
- Curious, analytical mindset with confidence to advise senior clients.
- Strong knowledge of CRM systems, digital sales channels, and AI.
- Energy, resilience, and entrepreneurial spirit