We are looking for a hands-on Digital Marketing Associate Manager to join the Digital Media team. The ideal candidate has deep understanding in full funnel marketing, ability to build new acquisition strategy, and a passion for retail, e-commerce, and the digital marketing industry.
Requirements
- Own Paid Social (Meta, TikTok), Affiliate, and Display (branding & retargeting) channels in the US market
- Plan & execute campaigns monthly and seasonally, collaborating cross-functionally with marketing, creative, merchandising, and agencies
- Forecast, analyze campaign performance and find optimization opportunities to meet program specific KPI goals such as Net New Orders and Site Traffic
- Direct and manage agencies to achieve goals and ROI targets
- Develop brand-focused tactics and execute on ROI positive initiatives, tracking performance against KPI metrics and budget pacing
- Work on creative briefing for Paid Social & Display ads to provide with Creative agency, and manage all coordination through asset completion
- Review and approve all ad creative asset, confirming with all internal stakeholders such as marketing, merchandising and PR
- Audit all campaigns ads regularly to ensure higher quality and performance
- Stay up to date with industry trends to bring in new ideas to our media strategy
- Frequent in person collaboration
Benefits
- Generous Paid Time Off
- 401k Matching
- Retirement Plan
- Visa Sponsorship
- Four Day Work Week
- Generous Parental Leave
- Tuition Reimbursement
- Relocation Assistance
