Director of Product Marketing
WeaveLehi, Utah, United States
Posted September 19, 2025
Full Time
About the Company
Weave is an all-in-one experience platform for small- and medium-sized healthcare businesses, offering comprehensive software solutions from patient engagement to practice management. Specializing in dental, optometry, and other medical fields, Weave provides digital forms, scheduling, payments, and analytics to streamline operations and enhance patient communication. Named a G2 leader in multiple categories, Weave's platform transforms how healthcare businesses attract, communicate with, and engage patients effectively.
Job Description
Weave is seeking a Director of Product Marketing to lead the strategy, positioning, and go-to-market execution for its core platform and agentic AI solution, TrueLark. This role involves connecting customer insights with product innovation, ensuring clear differentiation, and enabling go-to-market teams. The ideal candidate will partner with various teams to develop compelling narratives and drive competitive positioning.
Requirements
- 8+ years of experience in B2B SaaS product marketing, ideally in healthcare technology or a related industry.
- 5+ years of experience managing a team.
- Proven success leading product launches and developing messaging frameworks.
- Strong collaboration skills with Product, Sales, Marketing, and Partner teams.
- Experience in market research, competitive intelligence, and market positioning.
- Exceptional communication skills and data-driven mindset.
- Experience in leading, mentoring, and scaling high-performing teams.
