The Digital Strategy Principal is a senior strategic leader responsible for identifying, validating, and driving digital growth opportunities through data, customer experience, and innovation. This role transforms business intent into actionable digital strategies that deliver measurable enterprise value.
Requirements
- 10+ years of experience in digital strategy, transformation, or CX innovation for enterprise-level clients (Fortune 1000 or comparable scale)
- Proven ability to navigate complex stakeholder ecosystems and lead multi-functional collaboration across large organizations
- Hands-on experience facilitating executive-level workshops, defining business outcomes, and developing strategic roadmaps that drive measurable results
- Deep understanding of customer experience strategy across Sales, Service, and Marketing ecosystems
- Certification or formal training in Design Thinking or human-centered design (LUMA Institute or similar preferred)
- Demonstrated success connecting data, digital execution, and business transformation
- Strong communication, storytelling, and relationship management skills with C-suite and senior executives
- Experience in change management, risk mitigation, and performance optimization within enterprise-scale initiatives