Senior Brand Marketing Manager

Zefr is seeking a Senior Brand Marketing Manager to lead the company's brand strategy through compelling storytelling and integrated 360° marketing campaigns. The role will focus on social media, content marketing, paid advertising, and creative campaign execution.

Requirements

• Develop and execute integrated brand marketing campaigns across digital, social, and paid media channels.
• Lead Zefr's content marketing strategy, overseeing the company blog, newsletter, and editorial calendar.
• Write and edit high-quality, on-brand copy for campaigns, website, social media, and thought leadership content.
• Manage the company's social media presence, including strategy, content creation, and community engagement.
• Oversee paid media planning and execution to optimize reach, engagement, and ROI.
• Collaborate with the Event Marketing Lead to ensure brand consistency across live and digital activations.
• Partner with Product Marketing and Sales to translate business priorities into compelling creative campaigns.
• Manage agency and freelancer relationships to scale content and creative output.
• Track and analyze brand performance, content engagement, and campaign results to inform strategy.
• Stay up to date on social, content, and paid media trends to continuously evolve Zefr's brand marketing approach.

Benefits

• Flexible PTO
• Medical, dental, and vision insurance with FSA options
• Company-paid life insurance
• Paid parental leave
• 401(k) with company match
• Professional development opportunities
• 13+ paid holidays off
• Summer Fridays (we leave early)
• In-office, hybrid, and fully-remote work options available
• In-office lunches and lots of free food
• Optional in-person and virtual events (we like to celebrate!)